Creating Child-Friendly British Values Resources
Helping a primary school promote the fundamental British Values in a fun, accessible way.
Conisbrough Ivanhoe Primary Academy required child-friendly posters, certificates and stickers to help pupils remember and understand the basic British values of democracy, the rule of law, individual liberty, and mutual respect and tolerance.
The Challenge
I needed to incorporate multiple design elements and text information but create designs that are easy for young children to understand and informative enough to support classroom conversations. They also needed to feel familiar to the children, coordinating with the academy’s existing vision and values materials, yet exciting and new.
The brief was to create posters, certificates and stickers that felt fun, memorable and complemented the school’s strong identity. The designs had to include the Academy’s Ivanhoe knight characters, shield shapes, hand imagery and the academy’s logo.
My solution
My concept was built around golden shields highlighting the British Values displayed against a red and blue Union Jack background, with the school’s knight characters holding up the main shield. I developed this idea across a coordinated set of A2 posters, A4 certificates and reward stickers. Each piece was adapted for how it would be used in school: the posters gave pupils a clear visual guide to each value, the certificates celebrated individual achievement, and the stickers offered a simple, eye-catching reward.
The final designs combined words, images and familiar school branding so that the Values felt accessible, positive and easy for pupils of different ages to recognise.
What was created
British Values Posters
British Values certificates
British Values Stickers
The outcome
Conisbrough Ivanhoe Primary Academy received a flexible, professional set of resources that helped make British Values visible across the school. The designs gave staff a practical way to reinforce the key messages in assemblies, classrooms and celebration moments, while giving pupils something bright, engaging and easy to remember.
What the School Said
“What you do brilliantly is take an idea that might be very rough and ill-formed and you polish it up into something bright and sharp and clear. When I have worked with you I have known only vaguely what I have been looking for and you have produced images that seem to be exactly what I have been looking for all along.
Thank you for your work which we see literally everywhere at this school!”
Joe Brian, Headteacher, Conisbrough Ivanhoe Primary Academy
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From school branding and learning environments to recognition and rewards, every project begins with a conversation.

